- new technology such as robotic surgery
- improving clinical trial outcomes
- ensuring greater participation including women, minorities and older patients
- and ensuring improved access to and better use of data.
Topics: Disruptive Procurement
Disruptive procurement is the process of creating real business value and competitive advantage by:
- deconstructing what the business really needs,
- challenging established business processes,
- leveraging knowledge from outside the normal points of reference, and
- designing, assembling and managing the supply chain in new and innovative ways.
Topics: Disruptive Procurement
Different businesses have different objectives and priorities. Some are focused on reducing debt and improving short-term cash flow whilst for others, top line growth is what it’s all about. But all seek to do more with less.
The focus is not just on saving money but maximising Enterprise Value (EV) for the future. In many growth businesses the team responsible for Marketing is lean and there is more reliance on 3rd party support. The CMO will typically have a broader remit beyond the traditional focus of promotion / marketing comm’s. This will include the CMO having direct input and responsibility for pricing, product innovation, business strategy & customer experience (CX).
The CFO needs to understand the path to value and when assessing how your business currently operates, we suggest you ask the following 14 key questions;
Saving money on marketing isn’t just about cutting the cost of a retainer or getting a new website cheaper.
Depending which study you read, marketers waste anywhere between 26% and 60% of marketing spend, and in our own experience of working with SMEs and larger businesses, up to 50% of marketing expenditure is wasted.
The key then is to identify and eliminate those areas of wasted marketing spend without impacting sales.
There are three key areas of waste:
Topics: Enterprise Value
Property directors and facilities management companies are always under pressure to reduce costs in everything that they do, but there often comes a point when a cheaper alternative fails to deliver the service that is required.
The world is experiencing a severe economic and social shock. To achieve a more equitable society where growth is shared, Environmental, Social and Governance (ESG) issues need to be at the top of the agenda for both government and business. Businesses, both large and small, are typically more agile and can make a real and faster difference if they choose now to change the way they impact the world. Whilst containment is the main objective for many small and mid-sized businesses right now, taking the eye off the ESG ball would be a mistake and will impact growth and profitability long term.
Many, many articles have been published in past weeks, all attempting to assess the current crisis and foresee future impact.
From politicians, economists, supply chain experts, Big 4 consultants and Futurists like Gerd Leonhard (very interesting), it is easy to feel overwhelmed and confused.
Property directors, estate directors, head of acquisitions, facilities director….whatever your title and whatever your industry, reducing total cost of ownership (TCO) and mitigating risk are two of the major aspects of your responsibility.